Great information from Lynnette Bonner!
The Goods on Goodreads:
Goodreads is a great place for marketing your books! A social networking site that orbits around books, books, and nothing but books; you can create an account, make friends, and discuss your favorite books.
If already published, this will give an overview of ways to use Goodreads and gain exposure. If not, it is still a great venue, but this post will focus toward those with available books.
To Publicize with Goodreads:
- Register as an author. Search for one of your books. Click on your published author name. This will take you to an “author profile” page. Click on: “Is this you?” to request admission to the author program. After approval, upload an image of yourself, enter a short biography, add a link to your website, and even add blog posts. (Also update this blog from your current blog via RSS.)
- Adding your book trailer. From “author profile” (created above), go to: “Videos about Your Name.” Click the link: “add new.” Fill in their form and upload the video. Tags are important, because they will add your book to various video lists. Before you tag your video, peruse the lists and tag appropriately. (Click “Explore/Videos” to see the lists.) To see my trailer click here.
- Add your book to lists. To view the lists: http://www.goodreads.com/list. Put your book on a list either by creating a new list or searching existing lists and adding your book. Getting a few friends to vote for your book will help it rise closer to the top and gain more exposure.
- Join groups that might be interested in your topic. Not a place to drop a line about your book – but to make real friends with others of like interest. There are groups for just about every genre. “Explore groups” is a main link on the home page.
- List your book for a give-away. On your book’s page, there should be a link: “list this book for a give-away.” The book has to have been released in the last 6 months, or coming soon to be listed. Click and follow steps to get the book listed. It only takes a few minutes to complete and will gain some nice exposure for your title. The more tags, the more exposure in the give-away lists, so tag appropriately.
- Run an Author Q&A session by creating an author group. Read more: http://www.goodreads.com/author/featured_groups.
- Advertise your book. More information: http://www.goodreads.com/advertisers. The price seems a little steep to this first-time author, but if you have a marketing budget, it might be worth the investment.
I’ve only been on Goodreads for a few months and these are ways I’ve discovered to market my book. More options are under: “Explore” to create quizzes, trivia questions, etc. that will draw attention to your title. If you know another marketing tool on Goodreads that I have missed, please feel free to comment.
This post originally appeared on Author Culture. Reposted courtesy of Lynette Bonner http://authorculture.blogspot.com/
Lynnette writes from the Pacific Northwest, where she lives with her husband and four children. She loves to hear from readers and writers alike. Her first novel, ROCKY MOUNTAIN OASIS, debuted summer 2009. Lynnette has been a member of NCWA since May of 2008.
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