Laura Christianson Enjoys Delivering the Beef

 By Diana Savage, director of the Northwest Christian Writers Renewal

Laura Christianson

Have you ever signed up for a free webinar that actually turned out to be an hour-long advertisement-in-disguise for an online course that would set you back thousands of dollars?

Laura Christianson has. “While there’s nothing wrong with promoting a course, product, or service via a webinar,” she says, “most of the webinars I attend are heavy on promotion and light on content.”

As she hangs up in disgust, she wonders, “Where’s the beef?”

Laura’s conviction in delivering the “beef” (or the veggie sandwich, for those not into red meat) provides the motivation for everything she does.

“Whether I’m delivering a keynote presentation to hundreds, teaching a workshop to a small group, or chatting with one individual, my chief delight comes from knowing I’ve helped someone,” she says.

One of her areas of expertise is social-media marketing. Not only does she regularly partner with publishers such as Revell, Bethany House, Franciscan Media, Moody Publishers, and Simon & Schuster to promote their authors, but she also owns Blogging Bistro, a marketing company that specializes in custom website creation, content writing, and online courses. She’s also written three published books and thousands of articles and serves on the board of West Coast Christian Writers, located in San Jose, California.

At the 2016 Renewal, Laura will teach two workshops on social media:

5 Fatal Blogging and Social Media Mistakes to Avoid1) 5 Fatal Blogging and Social Media Mistakes to Avoid – Ready to blog and use social media, but afraid you’ll do it incorrectly? During this workshop, you’ll learn five things not to do, along with how to replace bad habits with solid foundational practices that will help you dominate your niche.

#HeavenlyHashtags2) #HeavenlyHashtags to Build Your Brand – Learn what hashtags are and how to use them correctly on Twitter, Facebook, and Instagram. You’ll head home from this workshop with five brilliant ways to use hashtags.

Laura, a long-time member of NCWA, lives in the Seattle area, where she enjoys rollerblading, bicycling, and swimming. She and her husband root for their young-adult sons who are involved in various athletic, culinary, and Xbox endeavors.

To attend her workshops or to request an appointment with one of the seven editorial representatives at this year’s conference, sign up for the Renewal today.

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DianaSavageDiana Savage, a graduate of Northwest University and Bakke Graduate University, sold her first article when she was still in college, and she’s been writing ever since. Now the principal at Savage Creative Services, LLC, she also directs the Northwest Christian Writers Renewal conference. She is the author of 52 Heart Lifters for Difficult Times and the coauthor—with Dr. Hensley—of the inspirational suspense novel Pseudonym.

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Editor Kim Bangs Recommends Pushing Boundaries

By Diana Savage, director of the Northwest Christian Writers Renewal conference

Kim Bangs tells writers, “Refuse to be overwhelmed or stopped.”

Now a senior acquisitions editor with Bethany House and Chosen Books, divisions of Baker Publishing Group, Kim believes that each of us was born as a creative soul, but life soon regulated the flow of creativity. “If we aren’t watchful,” she says, “the flow can be turned off completely.”

KimBangsPinable copyShe views writers conferences as wonderful venues for reinvigorating our creativity. “I recommend approaching a conference much like you did kindergarten,” she says. “You were a bit fearful, yet excited about the possibilities. You went to play and learn all at the same time. You had choices to make. Is it the monkey bars, swings, the slide, or the merry-go-round? (Totally dating myself here.) You went with wide-eyed wonder, and you lived out every experience with enthusiasm.”

Kim urges writers to approaches conferences in the same way. “Push your boundaries. Do things differently. Participate in classes and workshops—no wallflowers. Meet new people. Offer encouragement. Don’t let an unexpected path or answer deter you.”

On Friday, May 15, at the 2015 Northwest Christian Writers Renewal, Kim will meet with writers in group appointments. If you would like to show her your work, please follow the guidelines concerning what she would like to see and what she’s not looking at right now.

The following day, March 16, Kim will present two workshops:

The Power of Your Premise1) The Power of Your Premise: One of the most necessary, challenging, difficult, and shortest items on your proposal is the premise statement (or the hook of the book). Kim will discuss why a premise statement is such a critical element and how you can write it so that those who read your proposal (agents, editors and pub boards) “get it” and give your proposal a deeper look.

The Power of Your Proposal2) The Power of Your Proposal: Come join the fun adventure as seen through the eyes of a seasoned acquisitions editor who has reviewed literally thousands of proposals. The wacky, the way out, the wonderful—the “why on earth do acquisition folk make us do all of this?” By workshop’s end, you will have an understanding of the power of a proposal, the knowledge to produce one that stands out from the rest, and a glimpse into the world of acquisitions.

Kim has served in the Christian publishing industry for more than twenty-five years, beginning in the children’s curriculum department at Gospel Light and later as Publishing Director for Regal (the book division of Gospel Light). In 2012 Kim was awarded Editor of the Year by the Advanced Writers and Speakers Association. In July 2014, after Regal Books was sold to the Baker Publishing Group, Kim joined the Baker team.

She believes that the teaching writers receive in workshops is valuable. But the feedback they get and the conversations they participate in can either move them farther along the writing journey or can stop them in their tracks.

“The perspective is yours,” she says.

To broaden your perspective, sign up today for the Northwest Christian Writers Renewal.

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DianaSavageDiana Savage, a graduate of Northwest University and Bakke Graduate University, sold her first article when she was still in college, and she’s been writing ever since. Now the principal at Savage Creative Services, LLC, she is also director of the Northwest Christian Writers Renewal conference. Her latest book is 52 Heart Lifters for Difficult Times.